Why does the %%firstname%% merge tag display an email address instead of a first name Print

  • merge tags, syntax, user define
  • 0

 

Typical symptoms:
In the content of a mailing, a member's email address is merged instead of the member's first name for the merge tag %%firstname%%.       

Resolution: 
If the member record does not have a value for the FullName_ column, then the value for the EmailAddr_ column is used instead. If the member has a value in the FullName_ column, the name up to the first space is taken as the first name.

Note: If the system has a user defined demographic field named firstname, use the merge tag %%merge members_.firstname%%.

 


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