The Reports > Members page provides a count of members by domain, including major domains. Knowing that a large portion of your mailing is going to a particular domain may help you create messages specifically for those recipients or explain why mailings are slow, if that domain is experiencing issues.
Mail Formats show each member’s formatting preferences (e.g., text, HTML, or AOL) and whether a member can read HTML. To track opens, ensure you have Track Opens set to Yes under Mailings > New Mailing > Tracking.
Member counts are displayed in two ways:
* Tables
* Charts
Most tables can be downloaded as CSV files, which you can then open in applications such as Excel.
========================================================================
Report Groupings
Field Name Description
Subscriber Activity Displays a table of subscription information about your list.
Attribute Reports Shows charts on member attributes that affect how or whether they receive your mailings.
All Lists Member Shows a chart of the distribution of members across all your lists.
Count
Domain Reports Shows charts of how your membership is distributed across different domains.
Demographic Shows charts of demographic values inserted into your member’s
Reports table.
Over-Time Reports Displays subscription information over time.
=========================================================================
Statistical Integrity of Member Counts
The integrity of the statistics reported by ListManager Members report overview depends on two primary factors:
* Your list and server settings
* Administrator activity
Impact of Purge Settings
If your purge settings are aggressive, members may be put on hold and then purged before you view the reports.
For example, in a weekly mailing list configuration where members are placed on hold after two permanent failures and the member is configured to never be notified of their status, a five-day Purge Held setting can cause members to be deleted between report checks.
As a result, these members effectively disappear from the reporting cycle (they are neither new held members nor new unsubscribed members in the next report), which can make the numbers appear inconsistent over time.
How to address this issue
Increase the Purge Held setting to a value greater than your reporting frequency. For instance, if you run weekly reports, set the purge threshold to more than seven days. This prevents members from being deleted before the next report is generated.
Administrator Activity
If an administrator manually deletes members (via the web interface or email commands), those members also appear to have “disappeared” from the normal roster.
These deletions are not captured as new-held or unsubscribed members, so it may seem like the numbers do not add up from one report to the next.
When you analyze your figures, remember to take into account both purge settings and any manual deletionsrereport
